The adults-only resort celebrates the renewal of both the HolidayCheck Award and the TUI Global Hotel Award in 2026
Secrets Sunny Beach Resort & Spa, part of Hyatt’s Inclusive Collection, an adults-only beachfront resort overlooking the Black Sea.
April 19, 2026. Secrets Sunny Beach Resort & Spa, part of Hyatt’s Inclusive Collection, is set to welcome guests for a new season starting May 1st, marking the occasion with outstanding international recognition. In 2026, the adults-only resort has once again been awarded the HolidayCheck Award, confirming its position as one of the most popular accommodations worldwide, while also renewing its status as a TUI Global Hotel Awards 2026 – Quality Winner. Located directly on the beachfront and overlooking the Black Sea, the adults‑only resort offers a serene, all‑inclusive escape designed for relaxation and romance.
Revalidating both awards for another consecutive year highlights the resort’s consistency in excellence, high guest satisfaction, and ongoing commitment to delivering exceptional experiences on the Bulgarian Black Sea coast.
The HolidayCheck Award 2026 is based entirely on verified guest reviews and recognizes hotels that achieve outstanding satisfaction levels and popularity among travelers worldwide. Receiving this accolade for another year in a row reflects the strong trust guests place in Secrets Sunny Beach Resort & Spa and its ability to deliver memorable stays season after season.
In parallel, the resort has once again been named a TUI Global Hotel Awards Quality Winner, an honor based on the feedback and ratings of millions of TUI guests globally. This recognition underscores the hotel’s continued excellence in service, quality, and hospitality, and reinforces its position as a valued partner within TUI’s international portfolio.
A new season, fully prepared
Opening on May 1st, Secrets Sunny Beach Resort & Spa, part of Hyatt’s Inclusive Collection, begins the 2026 season with everything in place to deliver its signature Unlimited Luxury® experience. As the first Secrets Resort & Spa to open in Eastern Europe, the property offers an adults-only, all-inclusive retreat with a privileged beachfront location overlooking the Black Sea, just minutes away from the UNESCO World Heritage town of Nessebar.
The resort features 334 elegant rooms and suites, most offering frontal sea views, along with three infinity pools, a full-service spa, a 24-hour fitness centre, and a carefully curated gastronomic offering that includes gourmet à la carte restaurants, international dining options, and stylish bars overlooking the water. Guests seeking an elevated experience can enjoy exclusive services and privileged locations through the Preferred Club.
With its beachfront setting, romantic atmosphere, and consistently award-winning service, Secrets Sunny Beach Resort & Spa opens the 2026 season reaffirming its position as one of the most desirable adults-only resorts on the Black Sea and a benchmark of guest satisfaction within Hyatt’s Inclusive Collection.
Preferred Club: when details define the experience
For guests who seek more than just an exceptional stay, Preferred Club at Secrets Sunny Beach Resort & Spa offers a refined way of experiencing the resort. Valued by travelers who appreciate tranquillity, privileged spaces and more personalized service, Preferred Club has become a natural choice for those wishing to elevate their holiday.
From its most desirable room locations with uninterrupted sea views to access to exclusive areas and a more discreet, attentive rhythm of service, Preferred Club responds to a growing desire among guests: to feel unhurried, recognised and genuinely cared for. It is not about adding more, but about experiencing everything better.
If you’re looking for a destination for a May getaway, look no further. Enjoy the award-winning Secrets Sunny Beach Resort & Spa, where the Black Sea sets the scene for an adults-only escape.
The Preferred Club Junior Suite Deluxe Frontal Sea View at Secrets Sunny Beach Resort & Spa, offers panoramic views of the Black Sea and an elevated adults‑only experience.
ENJOY YOUR SUMMER ESCAPE
At the “all-inclusive” resort Secrets Sunny Beach Resort & Spa, part of Hyatt’s Inclusive Collection
.Double room, Unlimited-Luxury®, from 193 euros per night. Other accommodation options available upon request.
About Secrets Sunny Beach & Resort:
Facing the Black Sea and just minutes from the UNESCO‑listed town of Nessebar, Secrets Sunny Beach Resort & Spa, part of Hyatt’s Inclusive Collection, offers an elegant adults‑only retreat on the Bulgarian coast. As the first Secrets® Resorts & Spas property in Eastern Europe, it combines panoramic sea views, refined design and an atmosphere shaped around relaxation and romance.
With stylish rooms and suites overlooking the horizon, gourmet dining experiences, infinity pools and a serene spa, the resort invites guests to slow down and reconnect. A destination defined by understated luxury, where comfort, privacy and the rhythm of the sea set the tone for every stay.
About Hyatt’s Inclusive Collection de Hyatt:
The Inclusive Collection includes 9 distinct resort and hotel brands designed to celebrate every moment for every lifestyle and stage of life including Hyatt Ziva®, Hyatt Zilara®, Zoëtry® Wellness & Spa Resorts, Secrets® Resorts & Spas, Dreams® Resorts & Spas, Hyatt Vivid Hotels & Resorts, Alua Hotels & Resorts®, and Bahía Príncipe™ Hotels & Resorts. The Inclusive Collection continuously raises the all-inclusive concept to a new level of luxury with award-winning properties that offer elevated accommodations, desirable locations, and thoughtful inclusions. For more information, visit the Inclusive Collection at www.hyattinclusivecollection.com. Images and press material on the Inclusive Collection are available at Media Site Homepage.
