Terra Way Investment Group JSC

About Us

The Tourism division of Terra Way Holding was launched in 2000, aiming to create:

A large national hotel group

A market leader with a diversified portfolio encompassing major Black Sea destinations, tourist destinations with potential in the country, and Sofia

A tourism conglomerate offering its customers high-quality services – ranging from tour operator services, hotel accommodation, restaurants, and a full range of entertainment

An example of an employer that hires the most motivated people, provides them with additional training and development opportunities and cares about their well-being

A socially responsible company that works closely with local communities on social and charitable projects, but also assists in providing authentic experiences for its tourists and provides locally sourced food products to their tables

A financially sound company that protects the investments and financial interests of shareholders and employees

Over the years, the company has grown exponentially and now owns and manages, through reputable international hotel groups, eight hotels in Bulgaria with approximately 2,300 units (hotel rooms, suites, and villas) and has become one of the three largest Bulgarian private hotel groups.

Our History

2023
May 1

Extensive renovation & Rebranding

Extensive renovation & Rebranding
Extensive renovation and opening of Secrets Sunny Beach Resort &…
May 1

Extensive renovation & Rebranding

Extensive renovation & Rebranding
Extensive renovation and opening of Dreams Sunny Beach Resort &…
May 1

Extensive renovation & Rebranding

Extensive renovation & Rebranding
Extensive renovation and opening of AluaSun Helios Beach – Obzor
May 1

Extensive renovation & Rebranding

Extensive renovation & Rebranding
Extensive renovation and opening of Alua Helios Bay – Obzor
July 1

Extensive renovation & Rebranding

Extensive renovation & Rebranding
Extensive renovation and reopening of Hyatt Regency Pravets Resort
2025
May 1

Extensive renovation & Rebranding

Extensive renovation & Rebranding
Extensive renovation and reopening of AluaSoul Sunny Beach Resort and SPA